Investor marketing for your fund
We drive awareness, engagement and acquisition of investors through marketing strategies and execution INDIGINUS
through digital channels

WHAT WE DO

At Indiginus, we specialize in transforming the way funds approach fundraising.
Our role extends beyond traditional consulting; we are your partners in refining fundraising strategies and conveying your investment story through compelling and targeted digital content and communication. Our approach is tailored to echo your unique brand voice, facilitating meaningful connections with both potential and existing investors.

The strategies we employ are anchored in meticulously researched hypotheses, which are continually refined by real-world data for optimal performance. We blend our in-house proprietary processes and deep knowledge of digital marketing with industry-standard tools. Collaborating closely with fund managers and investor relations teams, we help meet fundraising objectives, while adhering to compliance regulations and guidelines.

OUR SERVICES

We expand the reach of your fundraise by employing a wide array of digital channels, combining impactful content, strategic marketing communication, and efficient data management. This approach is designed to help fund managers and businesses not only reach but also meaningfully engage, acquire and retain investors.

Brand & Content Marketing
Brand & Content Marketing
We create brand strategy, visual identity, and engaging short and long-form content.
Investor Acquisition & Retention
Investor Acquisition & Retention
We generate qualified leads through digital marketing and convert them through automated funnel management.

Social Impact Work in Education

Our founder, Nish Bhutani, is committed to educating the next generation of professionals in the digital space. Nish serves as visiting faculty at Ashoka University and BITS School of Management. In his courses, students delve into the details of digital strategy, product, marketing, and future trends. As part of these courses, the Indiginus team leads hands-on workshops on specific topics.

THE TEAM

Nish Bhutani

Founder & CEO

Nish has spent 24 years in digital companies in Silicon Valley, Europe and India. From being SVP of CNET.com at the Nasdaq-listed company, to incubating Lovefilm and selling to Amazon, to moving Saffronart to mobile apps and live-streaming auctions, his expertise lies in product-market fit and growth. Nish is on the board of Aditya Birla Fashion & Retail. He thrives on seeking and sharing learnings, and teaches digital strategy and marketing at Ashoka University and BITS School of Management

Education

Harvard – MBA
Stanford – BS and MS in Engineering

Ashni Mohnot

Sr. Consultant, Content

In over a decade as a writer and editor, Ashni has created a wide range of content for global clients across myriad industries. Her career portfolio spans curriculum development, education consulting, entrepreneurship, family business, and angel investing. As an entrepreneur whose pioneering work was covered in The Economist, Forbes, BBC, and WSJ, and while spearheading sales and marketing for her family business, she developed a lateral thinking mindset and a unique vantage point when creating content for businesses.

Education

Stanford University – M.A, International Education
Stanford University – B.A, Human Biology and English

Ravi Sathe

Sr. Consultant, Marketing Practice

Ravi is a creative consultant of several tech-based products, real-estate brands and other B2B and B2C companies with 16+ years of experience . He is in constant pursuit of groundbreaking marketing strategies, and has a natural flair for brand direction and design. His addiction lies in raising companies from scratch and giving them a robust digital and creative footprint.

Education

K.C college of Management Studies – PGDBA (Marketing and Advertising)
Jai Hind College – B.Sc in Computer Science

Mitul Shingadia

Sr. Consultant, Marketing

Mitul believes in driving great business results with sound digital strategy. He found his way into digital marketing by chance, getting a taste of internet advertising in 2006. A self-proclaimed entrepreneur, foodie and nerd, Mitul’s proficiencies are in digital marketing education, planning and evaluating business models, marketing channels, and digital & offline outreach & acquisition plans.

Education

Metropolitan Institute of Hotel Management – Diploma in Hospitality Management

Deepa Krishnamurthy

Head, Talent Acquisition & Human Resources

Deepa is a people person and passionate about HR & TA. With an overall experience of 10+ years in IT and non-IT industry, her expertise lies in building and handling HR ecosystems in start-ups as well as MNCs. She is proficient in leadership management, talent acquisition, and employee engagement. With an in-depth understanding of the needs of the modern employee, she works to maintain clear communication channels across organizations.

Education

Alliance University – PGDM in Human Resources Management and Services
Viseveswarya Technological University – BE in Information Technology